Baybars Cagri Kivrak

I'm a full-stack SEO Specialist with marketing skills, operating On-Page SEO, Off-Page SEO, Technical SEO, YouTube SEO, and ASO projects simultaneously for multiple websites and industries. I also conduct digital reputation management actions for C-level officers and brands.

Quicargo, Tilburg / Netherlands - SEO Specialist & Website Manager  05/2024 - 03/2025

• Conducted SERP & competitor analyses, evaluated user intent, and did keyword research to develop
• data-driven on-page SEO strategies that improved rankings and organic visibility.
• Drove growth in new EU & UK customers through Local SEO strategies and regional keyword planning.
• Boosted high-value keyword rankings and organic traffic through performance tracking and data-driven
• optimization.
• Improved site health by +35 points (to 95) by fixing thousands of 404s, broken links, redirects, and
• images.
• Led website migrations: managed redirects, optimized URLs, and guided content updates for smooth
• transitions.
• Managed email marketing and social media campaigns, aligning content with SEO goals to enhance
• engagement.
• Built and optimized new WordPress pages, implementing UI/UX improvements and topic clustering to
• drive conversions.
• Collaborated with writers and designers to ensure SEO-aligned content and seamless website
• functionality. 

Ozan, Istanbul / Turkiye - SEO Specialist & Consultant                         10/2021 - 03/2024

• Consulted directly with clients in a digital marketing agency environment, managing full-cycle SEO
• projects and collaborating with cross-functional teams.Drove 120% YoY growth in multilingual organic traffic across EU, UK, and US markets through
• advanced on-page SEO, competitor analysis, content clustering, and keyword research.
• Improved technical SEO and led link-building campaigns to enhance site performance, domain authority,
• and overall search visibility.
• Managed App Store Optimization (ASO) for localized app listings and visuals to increase organic
• downloads.
• Executed reputation management strategies for brands and executives to strengthen SERP presence.

Key Companies Supported:

• Ozan SuperApp – B2C digital wallet with a focus on gaming and lifestyle.
• Ozan Business – B2B payment solutions provider (gateway and POS terminals).
• European Merchant Bank (EMBank) - European bank focuses on international payments.
• OpenPayd – Banking-as-a-Service platform active in Europe, UK and the U.S.
• Aveon Global Sigorta – An insurance company with 1000+ agency partners.
• Bitpace – Crypto payment gateway for digital merchants.
• EuroTrader – Multi-asset trading platform for brokers and individuals.
• Globizi – Consulting firm supporting cross-border e-commerce expansion.
• MonoChat – AI-powered chatbot and CRM solutions provider.
• Felixo – Turkey-based cryptocurrency exchange.
   

Skills

• Analytical Thinking 
• Competitor & Market Analysis 
• Link Building 
• A/B Testing
• Marketing Content Strategy 
• SEO Budgeting 
• SEO Reporting
• Decision Making 
• SEO Testing & Monitoring 
• Project Management 
• Problem-Solving

Tools

• WordPress 
• Google Search Console
• GA4 & Google Trends 
• Google Workspace
• HubSpot 
• AI (ChatGPT & Gemini) 
• Screaming Frog 
• Ahrefs
• Mangools 
• AlsoAsked 
• SEOTesting 
• ContentKing
• Adjust 
• Looker Studio 
• Figma 
• Photopea
• Adobe 
• Canva 
• Semrush 
• HTML & CSS
• Javascript 
• Jira & Notion & Slack 
• Python 
• Changedetection.io

Faculty of Political Science | Economics 

Canakkale Onsekiz Mart University, Canakkale

Bachelor's Degree