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    Product Manager-Industry - Istanbul, Türkiye - bioMerieux SA Career Site - MULTI-LINGUAL

    bioMerieux SA Career Site - MULTI-LINGUAL
    bioMerieux SA Career Site - MULTI-LINGUAL Istanbul, Türkiye

    1 hafta önce

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    Açıklama

    bioMérieux Diagnostik AS

    Product Manager-Industry

    What will be your responsibilities within bioMerieux ?

    • Drive development and consolidation of national market data's and customer insights (maturity, competition, regulation...),
    • Lead the developments and execution of local marketing plan in alignment with the global marketing strategy,
    • Ensure successful products and services launch.
    • Lead marketing local input into budget, Strategic Plan and Commercial kick-off
    • Knowledge of pharmacopoeias and regulations
    • Provide market/customer insights to guide sales activities
    • Modify/Create promotional materials to deliver customer value
    • Responsibility Budget achievement for Industry Pharmaceutical & Cosmetic product lines
    • Analyse the Market and the Competition
    • Discover Customer Needs and be able to deliver a strategical approach accordingly
    • Manage and organise workshops, symposiums, meeting with experts, market research and promotional activities and monitor their follow up and impact
    • Manage external communication and contacts with opinion leaders, market segment associations and Strategic Accounts, be in contact with Global Marketing
    • Develop and formalize local market and customer understanding to feed the local marketing plan
    • Build and executes the local marketing plan, involving all necessary internal functions in alignment with the global marketing strategy.
    • Supports product life cycle including feed-backs and adjustments to local requirements.
    • Develop a measurement plan to assess the efficiency of their marketing activities and its customers and business impact.
    • Contribute to budget, Strategic Plan and Commercial kick-off.
    • Ensure alignment and communication between global, regional and local marketing organizations.

    Who are you?

    • Bachelor's degree in biological sciences or business-related field; MBA preferred
    • Preferably 3 years' experience minimum in Marketing
    • Clear Understanding of Pharmaceutical & Cosmetic industrial processes, sales/ biology/laboratory background is a plus
    • Strong analytical, communication and motivation skills
    • Strong business acumen along with demonstrated work ethic, integrity and professional conduct
    • Ability to prioritize, decide and execute
    • Excellent teamwork skills and customer oriented
    • Ability to take initiatives and demonstrate can-do attitude
    • Strong Knowledge on analytical marketing, Strategic Marketing, Digital Marketing and Operational Marketing
    • Fluent in English
    • Proficient in MS Office programs, SAP and CRM experience is a plus
    • Ability to travel up to 40% of time in Turkey or abroad
    • Based in Istanbul
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